Name: Sebastian Zeuner
Age: 34
Place of Birth: Bayreuth, Germany
Living in: Zurich,Switzerland
 
Languages spoken: German, English, French
Current Agency: Hasenfeld Zurich (advertising Agency)
Work Title: Account Director
Past Experience: EuroRSCG (Account Manager 4 years)
About Chennai:
The stay is in a walking distance, comfortable and the people there are nice. The room is quiet and well equipped with AC, minibar, LAN and a TV with English and sometimes German spoken movies. So if Chennai wasn't such a adventurous city with thousand things to discover I almost had no reason to leave it. Since I love hot and tasty food, Chennai is the right address for me to get this all at once.
A big thank you to all employees of Telic for a good and informative time in Chennai, not only during the office hours but also during my scarce free time.
About Training:
I arrived in Chennai on August 7th for a 3 week crash course in new media project management.
For me as an advertiser digital media like websites, banners, and iPhone applications, but also the databases behind all that, are no longer indispensable of good advertising campaign planning. Today, successful advertising is not only based on a creative idea any more, it is based on the idea on how to connect different media channels with this creative idea. To choose only the classic media channels like TV, print and billboards for an advertising campaign is negligence, since the new media channels are the media channels of the 21th century.
My staying at Telic in Chennai gave me the opportunity to discuss with, work with and learn from professionals who are deep into the new media production. It was important for me to talk to people who not only can answer to the question "what", but also to the big question mark "how" at any time.
I had a tight schedule at Telic, since the Greenhouse programme normally takes at least 6 month. This time for sure is needed to learn, see and understand everything. I focused on the following topics: HMTL, PHP, databases, iPhone applications, Flex, banners and general new media project management. My progress was tested every week by a two hours test.
Sebastian Zeuner